Global pharmaceutical BioMarin chooses PMSG to distribute all of its literature and marketing merchandise across its markets in Europe. BioMarin’s strategy is to develop first-to-market or best-in-class therapies which make big differences in the lives of the small number of patients suffering from serious or rare orphan diseases.

PMSG has built BioMarin a bespoke branded website; sorted, re-coded, photographed all the stock and set up all users with unique logins. All markets can then login and place orders for marketing materials as and when required, allowing the marketeers to concentrate on the promotion of the company and its therapies.